{"product_id":"loft-2320-abstract-rug","title":"Loft Abstract Brown Rug","description":"\u003cp data-start=\"0\" data-end=\"231\"\u003e\u003cstrong data-start=\"0\" data-end=\"27\"\u003eLoft Abstract Brown Rug\u003c\/strong\u003e makes an instant impact. Rich brown tones flow across a soft cream base, bringing warmth and movement into your space without feeling heavy. It’s an easy way to add depth, personality, and a modern edge.\u003c\/p\u003e\n\u003ch4 data-section-id=\"1orspav\" data-start=\"233\" data-end=\"255\"\u003eWhy You’ll Love It\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli data-start=\"257\" data-end=\"428\"\u003e🦶 \u003cstrong data-start=\"260\" data-end=\"298\"\u003eSoft, textured comfort every step.\u003c\/strong\u003e The 14 mm high–low pile creates a cushioned feel while adding subtle layers that make the rug visually and physically inviting.\u003c\/li\u003e\n\u003cli data-start=\"430\" data-end=\"574\"\u003e🎨 \u003cstrong data-start=\"433\" data-end=\"463\"\u003eWarm tones that stay rich.\u003c\/strong\u003e Fade- and stain-resistant fibres help the brown shades keep their depth and clarity, even with everyday use.\u003c\/li\u003e\n\u003cli data-start=\"576\" data-end=\"717\"\u003e✨ \u003cstrong data-start=\"578\" data-end=\"606\"\u003eClean look, less effort.\u003c\/strong\u003e Non-shedding and anti-static materials reduce loose fibres and dust, helping your space feel tidy and fresh.\u003c\/li\u003e\n\u003cli data-start=\"719\" data-end=\"858\"\u003e🧼 \u003cstrong data-start=\"722\" data-end=\"750\"\u003eEasy to live with daily.\u003c\/strong\u003e Designed for convenience, it works smoothly with vacuum and robotic cleaners, making regular care simple.\u003c\/li\u003e\n\u003cli data-start=\"860\" data-end=\"987\"\u003e🔇 \u003cstrong data-start=\"863\" data-end=\"894\"\u003eSofter, quieter atmosphere.\u003c\/strong\u003e The textured surface helps absorb sound, creating a more calm and comfortable environment.\u003c\/li\u003e\n\u003cli data-start=\"989\" data-end=\"1124\"\u003e🐾 \u003cstrong data-start=\"992\" data-end=\"1017\"\u003eBuilt for real homes.\u003c\/strong\u003e Durable polyester fibres handle foot traffic, pets, and everyday life while staying soft and structured.\u003c\/li\u003e\n\u003cli data-start=\"1126\" data-end=\"1278\"\u003e🌿 \u003cstrong data-start=\"1129\" data-end=\"1155\"\u003eCertified safe choice.\u003c\/strong\u003e Tested to OEKO-TEX® STANDARD 100, meaning the materials are checked for harmful substances and safe for everyday living.\u003c\/li\u003e\n\u003cli data-start=\"1280\" data-end=\"1395\"\u003e🔥 \u003cstrong data-start=\"1283\" data-end=\"1309\"\u003eWarmth all year round.\u003c\/strong\u003e Fully compatible with underfloor heating, so your space stays cosy in every season.\u003c\/li\u003e\n\u003cli data-start=\"1397\" data-end=\"1534\"\u003e📏 \u003cstrong data-start=\"1400\" data-end=\"1427\"\u003eFits your space easily.\u003c\/strong\u003e Available in rectangular and runner formats, giving you flexibility across different areas of your home.\u003c\/li\u003e\n\u003cli data-start=\"1536\" data-end=\"1683\"\u003e🧵 \u003cstrong data-start=\"1539\" data-end=\"1569\"\u003eStrong natural foundation.\u003c\/strong\u003e The jute backing adds stability and breathability, helping the rug stay flat and well-positioned on your floor.\u003c\/li\u003e\n\u003cli data-start=\"1685\" data-end=\"1839\"\u003e⚖️ \u003cstrong data-start=\"1688\" data-end=\"1722\"\u003eLightweight yet reliable feel.\u003c\/strong\u003e With a 1400 gr\/m² pile weight, it offers a comfortable balance of softness and practicality that’s easy to handle.\u003c\/li\u003e\n\u003cli data-start=\"1841\" data-end=\"1991\"\u003e🎯 \u003cstrong data-start=\"1844\" data-end=\"1869\"\u003eBold abstract design.\u003c\/strong\u003e The flowing geometric pattern in warm brown tones brings character and visual movement without overwhelming your décor.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2011\" data-end=\"2258\"\u003e\u003cstrong\u003eStyling Tip:\u003c\/strong\u003e Pair this rug with warm wood furniture, soft neutral upholstery, and simple décor to let the pattern stand out naturally. Add earthy tones like beige, tan, or soft terracotta through cushions and accessories to create a cohesive, inviting space.\u003c\/p\u003e","brand":"The Rugs","offers":[{"title":"80X150 cm","offer_id":56309738766722,"sku":"2320_BRW_80x150","price":39.9,"currency_code":"GBP","in_stock":true},{"title":"80X300 cm","offer_id":56309738865026,"sku":"2320_BRW_80x300","price":79.9,"currency_code":"GBP","in_stock":true},{"title":"120X170 cm","offer_id":56309738897794,"sku":"2320_BRW_120x170","price":69.9,"currency_code":"GBP","in_stock":true},{"title":"160X230 cm","offer_id":56309738832258,"sku":"2320_BRW_160x230","price":119.9,"currency_code":"GBP","in_stock":false},{"title":"200X290 cm","offer_id":56309738733954,"sku":"2320_BRW_200x290","price":179.9,"currency_code":"GBP","in_stock":false},{"title":"240X340 cm","offer_id":56309738799490,"sku":"2320_BRW_240x340","price":269.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0691\/8363\/5772\/files\/Loft_Abstract_Brown_top_view.jpg?v=1770375985","url":"https:\/\/the-rugs.com\/products\/loft-2320-abstract-rug","provider":"The Rugs","version":"1.0","type":"link"}