{"product_id":"villeroy-boch-1888-woolen-rug-hugo-cream-beige","title":"Villeroy \u0026 Boch 1888 Wool Rug Hugo Cream Beige","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWhy You'll Love It\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul dir=\"ltr\" class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eArtisanal Excellence.\u003c\/strong\u003e Every rug in the 1888 Collection is hand-finished as an individual piece, made with real dedication and skill. This craftsmanship carries forward the quality and heritage that Villeroy \u0026amp; Boch has built up over generations, so each rug has its own subtle character.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eA Fascinating Play of Light.\u003c\/strong\u003e Woven from a blend of matte wool and lustrous viscose, this rug has a lovely sense of depth. The viscose threads catch the light in different ways throughout the day, giving the surface a subtle shimmer and an elegant, luxurious finish.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eHandmade With Care.\u003c\/strong\u003e Hand-crafted in India, this rug carries the mark of genuine skill in every row. That human touch gives it a soft, considered feel you simply don't get from machine-made pieces.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eSubstantial Underfoot.\u003c\/strong\u003e With a 16 mm pile and a weight of 4000 gr\/m², this rug has real body and presence, offering the kind of comfort that makes a room feel instantly more inviting.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eEasy to Care For.\u003c\/strong\u003e Looking after this rug is straightforward. A touch more vacuuming in the first few weeks helps settle any natural wool shedding, and any faint natural scent disappears on its own before long. For a deeper refresh, professional cleaning is recommended.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCotton Backing for Stability.\u003c\/strong\u003e Finished with a 100% cotton backing, the rug stays firmly in place while remaining breathable underfoot.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eUnderstated Modern Elegance.\u003c\/strong\u003e The soft cream and earthy beige palette brings a calm, timeless sophistication that complements high-end interiors without ever competing for attention.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eStyle Tip:\u003c\/strong\u003e Let the shimmer of the viscose do the talking. Pair this rug with warm wood tones, linen upholstery and soft ambient lighting to bring out its subtle depth, and keep accessories simple so its quiet elegance can shine through.\u003c\/p\u003e","brand":"Villeroy \u0026 Boch","offers":[{"title":"120X170 cm","offer_id":56809937437058,"sku":"106480-120x170","price":249.9,"currency_code":"GBP","in_stock":true},{"title":"160X230 cm","offer_id":56809937469826,"sku":"106480-160x230","price":429.9,"currency_code":"GBP","in_stock":true},{"title":"200X290 cm","offer_id":56809937502594,"sku":"106480-200x290","price":689.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0691\/8363\/5772\/files\/Villeroy_Boch_1888_Wool_Rug_Hugo_top_view.jpg?v=1785426885","url":"https:\/\/the-rugs.com\/products\/villeroy-boch-1888-woolen-rug-hugo-cream-beige","provider":"The Rugs","version":"1.0","type":"link"}