{"product_id":"villeroy-boch-1888-woolen-rug-niko-cream-brown","title":"Villeroy \u0026 Boch 1888 Wool Rug Niko Cream Brown","description":"\u003cp\u003e\u003cstrong\u003eWhy You'll Love It\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\n\u003cstrong\u003eArtisanal Excellence.\u003c\/strong\u003e Every piece in the 1888 Collection is finished by hand, one at a time, with real attention to detail. It's this dedication that upholds the quality and legacy Villeroy \u0026amp; Boch has built up over the years, so each rug ends up with a look all its own.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eA Fascinating Play of Light.\u003c\/strong\u003e Matte wool meets silky viscose here, giving the surface a beautiful sense of dimension. As light shifts across the room throughout the day, the viscose threads pick up a gentle glow, adding a refined, luxurious edge.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eHandmade With Care.\u003c\/strong\u003e Woven by hand in India, this rug shows the kind of craftsmanship that only comes from human hands at work. It's this quality that gives the piece a rich, considered feel no machine could quite replicate.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eNaturally Heat Insulating.\u003c\/strong\u003e Thanks to wool's natural properties, warmth stays trapped close to the floor, making the room feel that bit snugger underfoot ideal when temperatures drop.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eEasy to Care For.\u003c\/strong\u003e This rug is refreshingly low-maintenance. Vacuuming a little more often at first helps shed the natural wool fibres, and any faint scent will disappear on its own in time. For a thorough clean, professional servicing does the trick.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eSubstantial Underfoot.\u003c\/strong\u003e A 16 mm pile paired with a 4000 gr\/m² weight gives this rug genuine weight and body, blending comfort with a distinctly polished finish.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCotton Backing for Stability.\u003c\/strong\u003e Backed entirely in cotton, the rug stays put on the floor while still letting air pass through with ease.\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eUnderstated Modern Elegance.\u003c\/strong\u003e Soft cream tones meet earthy brown for a look that's calm and enduring one that slots effortlessly into refined interiors without ever demanding attention.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eStyle Tip:\u003c\/strong\u003e Let the clean bordered design bring structure to a relaxed room. Pair with warm wood furniture, natural linen and simple, understated accessories to let its craftsmanship and quiet elegance take centre stage.\u003c\/p\u003e","brand":"Villeroy \u0026 Boch","offers":[{"title":"120X170 cm","offer_id":56809938256258,"sku":"106477-120x170","price":249.9,"currency_code":"GBP","in_stock":true},{"title":"160X230 cm","offer_id":56809938289026,"sku":"106477-160x230","price":429.9,"currency_code":"GBP","in_stock":true},{"title":"200X290 cm","offer_id":56809938321794,"sku":"106477-200x290","price":689.9,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0691\/8363\/5772\/files\/Villeroy_Boch_1888_Wool_Rug_Niko_top_view.jpg?v=1785486162","url":"https:\/\/the-rugs.com\/products\/villeroy-boch-1888-woolen-rug-niko-cream-brown","provider":"The Rugs","version":"1.0","type":"link"}